Three Barrels
Visual Indentity refresh and Packaging Re-design of Britain's favourite Brandy to modernise the brand the next generation.
Agency
Purple Creative
Discipline
Branding, Packaging
Location
London, UK
Year
2023
Rediscover rare old French Brandy
Since 1814, Three Barrels Brandy has been enjoyed all over the world and we are proud of our history and uncompromising quality. Today, the focus is to reach a wider audience, while staying relevant to their core loyal drinkers.
The brief was to establish a stronger and more approachable brand and to bring their iconic brandy to a new generation of people. We did this through modernising their logo and packaging design as well as building out a more engaging and cohesive brand world.
Creative Direction Gary Westlake
Design Direction Alison Coggan
Design Adrian McKay, Jacob Webb, Keith Tappin, Verena Bublak